As vacation home owners know, the gap between a reservation and a stay is called lead time.
So basically, it’s how far in advance guests are booking travel.
A general trend observed in the first half of 2023 is decreased lead time.
But don’t worry this does not mean bookings aren’t coming.
They’re now just coming with a shorter advanced notice.
So, as soon as the booking is made, you need to be ready!
Of course, the fundamentals need to be in order (right pricing, hosting basics, amenities), but you should also:
- Have the right furniture (comfortable, stylish, unique) to make your listing appealing
- Get professional photography done to truly portray what you have to offer
- Review your listing description and policies for any updates/improvements
- Maintain strong communication with your guests
- Make your booking process and requirements as simple as possible
The bookings will come.
Just make sure your listing is perfectly poised to capture that demand.
Let’s join hands to achieve that together!
